The leading cross-media platform for the bicycle industry

For up-to-date information about the markets, companies and people moving the cycling industry forward, professionals turn to Bike Europe. We offer up-to-the-minute breaking news, in-depth reports, the latest product information, and complete coverage of major industry events, both online and in our print edition.

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Every day thousands of professionals from the bicycle industry know where to find us. Via the site, newsletters and Bike Europe Magazine we keep them informed with need-to-know information and insights.

Keen to know more about our reach and advertising opportunities? Ask for our media kit. You will receive an overview of our most important data and facts about advertising in Bike Europe.

55.000 visitors (unique per month)

Average number of visitors per month over the past year.

22.000 newsletter subscribers (English)

The newsletter of Bike Europe (English) is published 3x a week on Tuesday, Thursday and Saturday.

2.600 subscribers newsletter (Chinese)

The Bike Europe (Chinese) is published once a week on Thursday.

13.500 copies of Bike Europe

Bike Europe magazine is published 6x a year.

Target groups

The main target groups are international e-bike and bicycle manufacturers and professionals in the industry. A selection of the target groups we reach:

Manufacturers and suppliers
Importers, distributors and agencies
Cycling industry allies
Wholesalers and retailers

Request media kit

Enter your contact details and you will receive the media kit with all the ins and outs about advertising on Bike Europe.


Besides the Bike Europe Magazine and our site Bike Europe offers up-to-minute breaking news, in-depth reports and the latest product information. We offer different themed newsletters focussing on E-bikes, Market Reports and Product & Innovations. Bike Europe covers the news as it happens and provides the information needed to understand the industry.

Request Editorial calendar

Enter your contact details and receive the editorial calender of this year.

Put your product on the stage

Bike Europe offers a wide choice of very effective possibilities: from advertising, bannering to building thought leadership through content marketing. Do you want to stand out? Here are some possibilities to put your product on the stage.


Bike Europe offers a spotlight for presentation of your product innovations. Do you want to get the most out of the Bike Europe platform? We have the perfect offer:

  • sponsored content
  • Advertorial in the newsletter
  • Advertorial in themed newsletter products & innovations
  • 1/4 Print page

Put your product in the spotlight

Eurobike show promotion

You want to take the max out of the Eurobike. Make use of our Special Exhibitors pack. And let the market know that you will be there.

  • 30 % off on all Eurobike promotion

More information

Want to know more?

Do you want to know more about advertising on Bike Europe. Contact Eelco Hermans, he is happy to help you.

Eelco Hermans